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TPG partners with UNHCR for "Gimme Shelter" campaign

Summary

Les Transports publics genevois (TPG) have joined with UNHCR, the UN refugee agency to help raise funds for Congolese refugees by screening the “Gimme Shelter” campaign on their innova screens.

The “Gimme Shelter” campaign features a short film directed by Ben Affleck and filmed by John Toll, both Academy Award winners, as its centrepiece.

TPG is partnering with UNHCR by displaying Affleck’s film on the innova screens located on over 200 TPG buses, trams and trolleybuses. A 30-second version of “Gimme Shelter” will screen on TPG from April 15 until June 30, 2009.

The “Gimme Shelter” campaign is a collaborative effort to raise awareness about the world’s refugees and their need for protection, particularly those in the DRC. In pursuing this aim, various partners have provided UNHCR with resources and expertise. Paolo Nuttini has done a recording of “Gimme Shelter” set to a shorter version of the film and available at www.unhcrshelter.org. Sponsors and partners include Sir Mick Jagger, Keith Richards, The Rolling Stones, Freud Communications, Working Title Films, williamsworks, Kodak, PLY Media, TNT, Virgin Atlantic and ABCKO.